Summer’s coming to a close, and that means the streaming wars are about to get a lot more real. Apple released a trailer for The Morning Show, one of the big series slated to hit its Apple TV Plus service this fall. Disney just gave us more details behind its slate of shows for the Disney Plus service that launches in November; and Disney and Sony get a movie divorce … and Sony gets custody of Spider-Man.   And later on the 1-on-1: Peter Reinhardt is the CEO of Segment, a startup that helps companies make sense of customer data. The company has raised more than $280 million and is worth more than $1 billion, but the path hasn't always been smooth.