How to make a "sticky brand" - what you need to know from the book Made to Stick
Listen now
Description
Listen as Shane and Zach talk about Made To Stick by Dan and Chip Heath. They talk through important points in the book such as the SUCCES acronym and why the Got Milk Campaign did really well. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
More Episodes
Listen as our very own Kaitlin and Shane talk about the history of our ad styles and why we love testing, and even how it affected some of our campaigns. If you haven't heard yet, we have a new HBU minicourse coming out this month. Watch out for it... and a potential black friday sale.... Don’t...
Published 11/19/24
Join Shane and Mark as they talk about tactics with ad strategy. These are the tactics that we use here at Harmon Brothers... Pay attention. Don’t forget to like, subscribe, and share. Episodes are published at 6 am EST. We’ll see you on the next one. Harmon...
Published 11/12/24