Kirsty Bronner spent 3 years researching the perfect skincare formulations for an overlooked body part–the booty. Kristy started Booty Co., the world’s first entirely booty-based skincare range, and within 2 weeks of launching grossed sales of $19,000.    Listen to our interview with Kristy to learn:  The difference between facial and booty skincare Why she couldn’t find info about manufacturers on Google How Start and Scale helped her create a successful pre-launch campaign How she built an email list that helped lead to 80% of her launch sales How outsourcing finance, PR, and SEO has allowed her to scale and keep costs low How she balances being a mom, partner, and founder   Listen and learn how Kristy is using every channel to make Booty Co. a household beauty care name. Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Zero to Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine