This story was originally published on HackerNoon at: https://hackernoon.com/the-rise-of-digital-fashion-and-sustainability-in-the-metaverse. With the recent announcment of plans for the Metaverse, the intersection between fashion and technology has never been so clear. Check more stories related to futurism at: https://hackernoon.com/c/futurism. You can also check exclusive content about #metaverse, #fashion-tech, #fashion-sustainability, #meta, #facebook, #digital-fashion, #clothing, #good-company, and more. This story was written by: @alahausse. Learn more about this writer by checking @alahausse's about page, and for more stories, please visit hackernoon.com. Mark Zuckerberg, the founder, and chief executive of Facebook, announced the platform will now rebrand as Meta Platforms Inc. or Meta for short. Zuckerberg holds a visionary of a future employing a mix of virtual reality and other technological components, bringing the internet to life. The term was first coined by author Neal Stephenson in his 1992 novel entitled, “Snow Crash”, in which people control avatars in a virtual 3D world; shopping, socializing, living in a realistic environment that converges physical and augmented properties in a shared online space.