Today, Zach interviews LinkedIn Top Voice and Digital Transformation Strategist, Jeff Winter. From the beginning, Jeff's career has centered around manufacturing, with his latest focus being on Industry 4.0. You may have heard the buzz words, but do you know what Industry 4.0 and Digital Transformation really are? Zach and Jeff dive head first into these concepts, explaining their unique meanings and implications on the business world. The fourth industrial revolution is here. Let's embrace it together. Key Takeaways for Quick Consumption: Generative AI is revolutionizing industries by enhancing efficiency and reducing costs. Its applications span across sectors, impacting every role from frontline workers to CEOs. Use Generative AI to complement and enhance existing skills rather than replace them. This approach boosts productivity and effectiveness, allowing professionals to save time and improve the quality of their work. The rapid adoption of Generative AI, exemplified by tools like ChatGPT, marks a significant shift. Its integration into everyday tasks and business processes is becoming ubiquitous, demonstrating its profound potential and versatility. Like, Subscribe, and Follow: YouTube: https://www.youtube.com/channel/UCAIUNkXmnAPgLWnqUDpUGAQ LinkedIn: https://www.linkedin.com/company/keyhole-software Twitter: @KeyholeSoftware Find even more Keyhole content on our website (https://keyholesoftware.com/podcast/). About Jeff: Jeff Winter's passion is helping manufacturers digitally transform in innovative ways through Industry 4.0 technologies. Doing so requires a unique ability to bridge the gap between business strategy, industry trends, technology implementation, and change management. Jeff enjoys building collaborative relationships with clients, partners, coworkers, and industry evangelists to help empower manufacturers to achieve more. As the Industry strategy leader for manufacturing for Hitachi Solutions, he focuses on helping companies that build “things” (discrete manufacturers) or “stuff” (continuous/process manufacturers) digitally transform.  Jeff on LinkedIn: https://www.linkedin.com/in/jeffreyrwinter/