Welcome to Travel Media Lab! I'm your host, Yulia Denisyuk, and in this episode, we're diving into the world of TikTok for travel creators. Discover why TikTok is a game-changer, offering new audiences and additional income streams. Major publications and tourism boards are already taking advantage of this platform, and it's time for you to join them. We'll explore the importance of having a strategy when starting on TikTok and share content ideas that will make your account stand out. From mini-stories related to your magazine articles to personal travel experiences, we'll show you how to captivate your audience. Plus, learn how to unlock exciting brand partnerships along the way. But that's not all! As a special treat, we have an exclusive workshop for members of the Travel Media Lab community. Join us to discover practical tips on increasing discoverability on TikTok.  Get full show notes and more information at: https://travelmedialab.co/podcast/s8b4 Want to know how to publish your travel stories? Download my free guide in which I share with you the 10 steps to take now to get your work out into the world. For more BTS of this podcast follow @travelmedialab Need support and accountability? Join our Facebook group! Please head over to Apple Podcasts and SUBSCRIBE to the show. If you enjoy this conversation, please share it with others on social and don’t forget to tag us @travelmedialab! And show us some love, if you have a minute, by rating Travel Media Lab or leaving us a review wherever you listen. You’ll be helping us to bend the arc of algorithms towards our community — thank you! Travel Media Lab with Yulia Denisyuk is a podcast about people and places that make our world a fascinating place to be. Each week, we bring you stories from places near and far and sit down with the world’s most exciting travelers, journalists, creators, and people working in the travel space. Hosted by Yulia Denisyuk, an award-winning travel journalist, photographer, and writer working with National Geographic, The New York Times, BBC Travel, and more.  Learn more about Travel Media Lab at travelmedialab.co.