From $750 Projects to 7-Figure Agency: How Michael Tucker Built The Funnel Pros, Shares Why Small Growth Can Be Better Than No Growth, Why Virtual Events Are Still Hot Post-COVID, and The Power of Finding the Right Mentors. (Episode 587 - Michael Tucker
Description
In this episode of Grow a Small Business, host Troy Trewin interviews Michael Tucker, founder of The Funnel Pros, a thriving digital marketing agency. Michael shares his journey to scaling the business to seven figures with a small team, emphasizing the importance of strategic mentorship and continuous learning. He highlights how investing in personal development and using innovative tools like HighLevel has helped streamline his operations. Michael also discusses his unique approach to pricing strategies and the value of building strong client relationships.
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Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice.
And a snapshot of the final five Grow A Small Business Questions:
What do you think is the hardest thing in growing a small business?
Michael Tucker believes the hardest thing in growing a small business is managing the gap between your big vision and the reality of starting small. Balancing where you are now with planning for future growth, while staying motivated and navigating challenges, can be tough. However, with the right mentors and a solid plan, you can bridge that gap and set yourself up for success.
What's your favourite business book that has helped you the most?
Michael Tucker's favorite business book that has helped him the most is Traction by Gino Wickman. He finds it especially valuable for small business owners who are navigating the challenge of building an effective operating system as they grow.
Are there any great podcasts or online learning resources you'd recommend to help grow a small business?
Michael Tucker recommends several online resources to help grow a small business. He frequently uses YouTube, highlighting channels from Alex Hormozi, Russell Brunson, and Myron Golden for marketing and sales insights. He also values mentorship and professional development content from these platforms. Although he doesn't listen to many podcasts, he emphasizes that YouTube provides substantial value through free and accessible lessons on business growth and strategy. Additionally, he offers his personal playlist of favorite marketing videos to those seeking curated learning content.
What tool or resource would you recommend to grow a small business?
Michael Tucker recommends GoHighLevel for small business growth. This all-in-one tool serves as a CRM, website builder, and communication platform, streamlining operations and cutting software costs. It’s ideal for marketing and customer management.
What advice would you give yourself on day one of starting out in business?
Michael Tucker advises his day-one self to value his skills and services earlier. He believes the growth he's experiencing now could have happened sooner if he had recognized his worth and increased his prices earlier in his journey.
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Quotable quotes from our special Grow A Small Business podcast guest:
The greatest way to learn is fr
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