Show Summary In today's episode of the Grow My Accounting Practice Podcast, we have the privilege of hosting Andrew Berg, CPA, the managing member of Berg Advisors and Lightyear Business Advisors. A trailblazer in the industry, Andrew shares valuable insights into the transformative decisions his firm made, notably abandoning the time-tracking model many years ago. Instead, Berg Advisors now operates on a 100% value billing system, coupled with a robust capacity and utilization management framework. Andrew delves into their innovative pricing model, designed for high profitability, and an efficiency plan that streamlines their operations. One key takeaway from the episode is Andrew's perspective on model clients – a concept applied at Berg Advisors despite not working within a specific niche. Andrew emphasizes the importance of creating free time and fostering the right mindset for change, shedding light on the technologies his firm utilizes to enhance efficiencies. Notably, Berg Advisors operates as a 100% virtual firm, boasting overseas employees. Andrew also discusses the firm's evolution into becoming advisors for their clients, sharing the journey of aligning their services with the evolving needs of their clientele. In the final segment, Andrew Berg provides a glimpse into the future of accounting practices, offering valuable insights for firms looking to stay ahead in the ever-changing landscape. Today's episode is a masterclass in strategic shifts, profitability models, and the mindset required to thrive as an accounting professional in the modern age. Tune in for a wealth of knowledge and actionable strategies to elevate your accounting practice.   Facebook: https://www.facebook.com/andrew.berg.756 LinkedIn: https://www.linkedin.com/in/abergcpa/ Twitter: https://twitter.com/bergcpa Instagram: Instagram - andrewbergcpa Corporate Partner: Cash Flow Mike - https://cashflowmike.com/