#208 Preventing ERP Project Failures: The Critical Role of Digital Adoption Platforms with Krishna Dunthoori https://open.spotify.com/episode/24N3pSvN3DJjXBCCQ3r4aO Enterprise Resource Planning (ERP) systems are mission-critical investments for large organizations, yet studies show that over 50% of ERP implementations fail to deliver the expected benefits. This staggering failure rate represents a significant waste of resources and a missed opportunity for companies to streamline operations and gain a competitive edge. In this episode of the Grow CFO Show, Krishna Dunthoori discusses the key factors behind ERP implementation challenges and how digital adoption platforms can be the solution. Krishna Dunthoori is Founder and CEO of Apty. After growing up in India, Krishna completed his undergraduate in computer applications, and finished his master’s in computer science in Germany. He then traveled to New York, Silicon Valley, and eventually Dallas, where he finally decided to build roots. Prior to founding Apty, Krishna worked as a principal architect and consulted for Fortune 500 companies implementing software tech stacks. Apty is a software value realization platform (also often referred to as a digital adoption platform, or DAP) that companies purchase along with major enterprise software packages to ensure better user adoption and ROI from their investments. Most digital transformations fail. As a global entrepreneur and former software implementation consultant for Fortune 500 companies, Krishna knows that a digital initiative doesn’t end after a platform goes live, and there are a lot of pitfalls on the way to rapid and successful adoption, which he discussed in his article titled: “Securing the ROI Horizon - How DAPs Translate ERP Investments Into Gains.” Krishna explains that the primary reasons for ERP failures often stem from human psychology and resistance to change. Employees accustomed to familiar processes can be reluctant to adapt to the complexity of new systems, leading to low user adoption and engagement. Traditional training methods, while well-intentioned, are typically one-time events that fail to provide the ongoing support and personalized guidance users require to effectively leverage the ERP's capabilities. Key topics covered:  * The high failure rate of ERP implementations and the associated costs * The role of human psychology and resistance to change in ERP adoption challenges * Limitations of traditional training methods in driving sustained user engagement * How digital adoption platforms like Apty can provide personalized, in-app guidance and support * The importance of measuring and improving business outcomes, not just implementing technology * Apty's ideal customer profile: large enterprises with over 1,000 employees using complex software https://www.youtube.com/watch?v=pIkdirtE9Pc Links * Krishna Dunthoori on LinkedIn * Kevin Appleby ona href="https://www.linkedin.