In this episode, we discussed how Benjamin Wilson grew How to Take Over The World podcast from 18K to 100K downloads per episode. Timestamps: 1:42 - Intro 4:38 - How did he grow the podcast initially 6:47 - The growth story 12:18 - How did he make his passion project so good? 14:40 - Storytelling mental models 19:14 - How to edit (pick the right moments?) 23:49 - More mental models on scriptwriting 28:11 - What did you learn from these greats? Key Links How To Take Over The World Podcast (Give it a listen)Follow Ben (his tweets are REALLY good) Supported by - Growth Mentor What if you could tap into the experience of 340+ startup and marketing mentors? Have 1-on-1 conversations about growth, marketing, and everything in between with the world's top 3% of startup and marketing mentors. Use the code aazar15 and get an exclusive 15% discount for Growth Mentor listeners.