How Message-Market Fit Lifted 300% Conversion Rate for Heights
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Description
In this episode, Daphne broke down her process how she increased her company's conversion rate.
Below are some timestamps:
00:59 - A bit about Daphne's growth background
03:22 - The heights story of increasing 300% conversion rate
12:03 - How they drilled down 16 to 3 key value props
13:38 - How churned customers helped
15:35 - How founders were a key persona and why they should not have ignored it.
19:22 - 3 key mental models from this story
Show notes
Daphne's LI profile300% increase articleMy LI and Twitter if you wanna connect.
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This podcast is all about how a simple change could lead to 2x increase in average order value and reduced the cost in half.
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Timestamps:
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