John Franklin (https://twitter.com/johnisbuilding?la...) and Mateo Lopez chat with Dai & Lisa Palmer from Gas Station Fitness & Nutrition (https://www.instagram.com/gasstation_fitness/) about their successful lead generation process. This strategy is generating an impressive 300 leads a month for both of their CrossFit gyms. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out. Show Notes: (00:00) Introducing Dai & Lisa (4:56) Marketing tools that get the most leads (11:31) Lead gen cost breakdown (15:49) Lead nurture and sales strategies (26:02) Structuring a sales call (28:12) Tips for overcoming marketing roadblocks (35:51) The easiest way to nurture leads (37:05) How to make sure leads don't slip through the cracks (38:53) Advice for gym owners who want more members (47:48) Where to go if you want to find Dai & Lisa