Curious how entrepreneurship, supplements, and success come together to create a powerhouse brand like JOCKO FUEL? In this episode of On The Homefront, Jeff Dudan chats with Brian Littlefield, Co-founder & Chief Product Officer at JOCKO FUEL, about his journey from Maine to building a thriving supplement and apparel company. Brian shares how he teamed up with Jocko Willink to create natural, performance-driven products and the role Origin USA played in their success. Tune in for valuable insights on entrepreneurship, leadership, and staying true to a mission-driven brand. We hope you enjoy this episode and if you would like to be a part of our growing podcast, be sure to Subscribe, leave a Comment, and Share it with someone who needs to hear it! Here's so valuable talking points from this episode: 00:00:00 – Introduction 00:02:00 – Brian's Background in Maine 00:06:45 – Starting His Business Journey 00:10:15 – Origin USA: The Beginning 00:14:30 – Creating JOCKO FUEL 00:20:05 – Clean Ingredient Philosophy 00:25:40 – Expanding JOCKO FUEL & Origin 00:32:00 – Mission-Driven Brand Building 00:38:15 – Advice for Entrepreneurs 00:41:00 – Closing Thoughts 🌎Visit us on LinkedIn: https://www.linkedin.com/showcase/on-the-homefront-podcast/about/ 💻Join and be a part of On The Homefront: https://linktr.ee/homefrontpodcast Connect with Jeff Dudan: https://www.linkedin.com/in/jeffdudan/ Start your own business: https://homefrontbrands.com/ Stay Connected with Brian Littlefield Here: https://www.instagram.com/brian_origin/ JOCKO FUEL: https://jockofuel.com/collections/shop-all?tw_source=google&tw_adid=695339079057&tw_campaign=19633178390&gad_source=1&gclid=CjwKCAjw_4S3BhAAEiwA_64YhmlFJ6SpjNYtr2EYU9udRjMBVN2d7lApLEXLivqwTxYwaif44HrdpRoCbscQAvD_BwE #JOCKOFUEL #BrianLittlefield #JeffDudan #Entrepreneurship #Supplements #JockoWillink #CleanIngredients #Leadership #BusinessSuccess #OriginUSA #FitnessSupplements #HealthAndWellness #PerformanceNutrition #AmericanMade #MissionDrivenBrand #2024Trends #HealthyLiving #FitnessGoals #SustainableBrands #NewProductLaunch #InnovationInBusiness