In this engaging episode, Jason Story from the Midland Business Alliance talks about his 7 step framework for attraction and retention. Jason and Phil explore how defining and understanding each step—Attract, Acquire, Integrate, Train, Develop, Retain, and Sustain—can shed light on effective strategies for community growth and workforce stability. This conversation is filled with practical insights and thoughtful analysis, offering viewers a comprehensive roadmap to address these pivotal issues. Join them as they navigate through theory and real-life applications, aiming to foster a thriving, cohesive community. 00:00 Introduction and Continuity  00:31 Exploring Attraction and Retention  02:04 Defining Attraction and Retention  04:03 The Role of Community in Attraction  06:17 Marketing and Community Engagement  11:51 Acquisition Phase 19:05 Integration and Welcoming  28:45 Training and Equipping for Success  34:48 Business and Educator Partnerships  35:31 Understanding KSAOs: Knowledge, Skills, Abilities, and Other Attributes  37:55 Training vs. Development: Present and Future  39:26 The Importance of Retention  51:27 Sustaining Success Over Time  01:06:11 Practical Applications and Future Conversations   For more stories, podcasts, and communtiy information, head to www.heybaycity.com!