💭 What if strategy solutions could instead be clear, simple, bold, and even actually useful? If you know the unique value you bring. How to articulate it. And have the confidence to attack it in a way that captures the imagination then you'll leave your competitors in the dust. My guest this week is Alex M H Smith, Founder of Basic Arts which helps businesses realise total strategic clarity. Alex is a published author of 'The No BullSh*t Strategy' and has spoken on the Ted X stage.  📚 In 2015, he founded Basic Arts to help founders and CEOs get clear on their strategy and then execute it effortlessly across their whole business.   Tune in and you'll learn the following, plus much more: 🐂 The importance of strategy for Small Businesses 🐂 Top of the funnel strategy solutions you can use to gain more clients 🐂 Reasons you need a Diverse Value Curve   Everybody should be able to look at your website, at you, your offering, your business, and if you ask them, what do you think my strategy is? They should actually be able to give you a pretty accurate summary of it, purely by observing you. So get ready to see your business in a totally new light, and effortlessly unlock insights you didn’t know you had in you.  🎓 Tune in now and subscribe to get updates on future episodes.