Simon Newstead, entrepreneur turned impact investor, is a founding co-partner of Better Bite Ventures who back food-tech founders in Asia. In this episode, we deep dive into the world of alt protein and the different technologies available in the alternative protein space. We look at Asia specifically where Simon’s work is focussed as well as the challenges this industry is facing as a whole. We also quiz Simon on his view on the timelines we should work towards to see this global shift in consumption towards animal-free alternatives.  Relevant links to things mentioned throughout the show: Better Bite Ventures: Website80K podcasts; Bruce Friedrich, Good Food Institute Seren Kell, Good Food InstituteRethink Welfare Range EstimatesDavid Humbird: Scale up economics for cultured meatRegulatory approval of cultivated meat in the USGood Food InstituteImpactful Animal Advocacy SlackRed to Green podcast The Counter article on the difficulties of cultivated meatJacob Peacock’s research on the price, taste and convenience hypothesis on the EA forumJohannes Ackva’s  comment thread about analogues to environmental technologies Bruce Friedrich (GFI President) first reply  and second reply If you enjoy the show, please leave a rating and review us - we would really appreciate it! Likewise, feel free to share it with anyone who you think might enjoy it. You can send us feedback and guest recommendations via Twitter or email us at [email protected]. Enjoy!