One of the struggles when starting or growing a coaching business is wondering if you’re actually connecting with your target audience. Today, we get to hear from Dr. Benjamin Ritter of Live For Yourself Coaching. He works with individuals to develop their personal brand, get clear on the work they were meant to do, and grow that into a meaningful career. As a career coach, you also want to develop both your personal and professional brand so you can really resonate with your target audience.