We're back! Tune into this special bonus episode for a deep dive into the importance of data analytics, testing, and program evaluation for any campaign. In this episode, Joe is joined by the Executive Director at the Analyst Institute, Christina Coloroso. Christina and Joe discuss common misconceptions around data and testing, the importance of innovation, and how the Analyst Institute is making testing easier and more accessible. They also dive into the future of the Analyst Institute and how they are thinking about and using AI, and other tools, in this field.