Brands are often taught to color within the lines—but that's never been Kory Marchisotto's MO. So, it was only fitting when she joined e.l.f. Beauty as CMO, a brand with a penchant for disruption and a renegade spirit to match. Five years into her role and she's blown past industry benchmarks, broken records across digital platforms, and brand awareness has doubled. Tune in to this e.l.f.ing fun and inspiring conversation to hear how Kory's drive to disrupt has guided her throughout her career, how e.l.f. has become a billion-dollar brand, and why more women need a seat at the table. Note this episode was recorded in July 2024.