Coming out the noise, the dinner party test, and doing less? Josh shares his biggest question right now: how do we pick the central value proposition for Arc — and shape Arc around that. (0:00) Intro (0:21) Top of mind (1:26) Coming out of the noise (3:09) A letter to myself “Why are we here?” (5:09) Our three current focus areas (7:44) The illusive value prop (11:40) Current value prop explorations (14:11) Optimizing for feelings (15:18) Doing less? (17:50) Closing and email responses Mentioned in this episode The Internet Computer, The Browser Company's very first YouTube video sharing the vision for Arc Notes on a Roadtrip, our values at The Browser Company Optimizing for Feelings, an essay on seeking meaning beyond metrics I want a President, the art piece by Zoe Leonard referenced by Josh that inspired his writing on the why behind Arc