Our guest for this week is Jared Huke, founder and CEO of Daito Design. Daito Design is a strategy, consulting, and design firm focused on creating impactful innovations for enterprises. In this episode, we talked about how user-centric design can improve the success of IoT solution deployment in the energy sector. We also explored the complex interactions between user experience, business design, technology development, and risk management. Key Questions: What is the landscape of digital projects in the energy sector from a user-centric perspective? How does the energy sector differ from other sectors in terms of interface? How do you align your business model to provide a user-centric design and functionality in IoT service?