In this episode of the Iron Sharpens Iron Movement, Jim Hotaling interviews Amy Radin. Amy is a nationally recognized Fortune 100 Chief Marketing and Innovation Officer, advisor and investor, board member, and thought leader on how to deliver innovation for sustainable, business-changing impact. She has been at the forefront of rewiring brands for growth, and now applies her expertise working with executives to reduce the uncertainty, ambiguity and uncertainty, and realize the benefits of innovation. She built a track record of success moving ideas to performance at Citi, American Express, E*TRADE and AXA. The Change Maker’s Playbook: How to Seek, Seed and Scale Innovation in Any Company is Amy’s first book and captures her field-tested experience as the top executive accountable for achieving innovation results under varied, complex and rapidly changing conditions. Visit http://ironsharpensiron.fm for show notes and more exclusive content.