Description
Have you ever felt that you could not get any work done because of meetings? If so, this is the episode for you. Jim Stroud interviewed Aleksandra Sulimko , CHRO of TheSoul Publishing where they have implemented a no-meetings policy! How is that possible? How is it working out? Spoiler alert: Its working very well. Tune in for the details and maybe become inspired to champion a similar policy at your company.
MENTIONED IN THIS PODCAST:
Source Owls: https://bit.ly/SourceOwls
TheSoul Publishing: https://www.thesoul-publishing.com/
TheSoul Career Page - https://www.jointhesoul.com/
ABOUT MY GUEST:
Aleksandra Sulimko is the Chief Human Resources Officer (CHRO) at TheSoul Publishing where she leads the Human Resources department, bringing her expertise to strengthen day-to-day operations of a global team spread across 70 countries. She also ensures her team supports each business division to drive employee well-being, empowerment, and development.
Based at the company’s headquarters in Cyprus, Aleksandra is a Harvard Business School alumna. She joined TheSoul from Exness, an international and award-winning financial brokerage company, where she introduced employee learning programs and supported personal career development across all company levels. Before this, Aleksandra worked for Team Training International and Japan Tobacco International (JTI) in positions focused on coaching, employee career path training, and organizational consulting.
COMPANY BACKGROUND:
TheSoul Publishing is the award-winning digital studio that produces entertaining, positive and original content for a global audience.
One of the world's most prolific and popular online media companies, TheSoul Publishing reaches more than 1.5 billion social followers across Facebook, Instagram, TikTok, YouTube, Pinterest, and Snap. Its global creative team consistently delivers engaging and irresistibly shareable content for all ages, in 20 different languages, distributed via a social media-driven cross-platform network.
From cutting-edge 3D technology, to eye-catching stop motion, from fun live-action to catchy music videos, from inspirational craft projects to vibrant animation, TheSoul Publishing's portfolio of media brands has it all. TheSoul Publishing's universe of well-known channels includes 5-Minute Crafts®, Bright Side, 123 GO!, Avocado Couple, La La Life, Teen-Z, Baby Zoo, Slick Slime Sam and Polar.
Its most-viewed channel, 5-Minute Crafts®, is the number one DIY digital brand in the world and the only brand to consistently rank among the Top-10 of all YouTube channels and among the Top-10 of all Facebook pages.
TheSoul Publishing has garnered numerous accolades including top honors and nominations from the Webby, Shorty, Telly, Viddy, Streamy, Stevie and Lovie awards. The company was named 'Digital Studio of the Year' at Digiday's 2021 Video & TV Awards and, most recently, was nominated for 'Digital Team of the Year' at The Drum's 2022 Digital Industry Awards.
Background on Communication Tool Used at TheSoul:
In case you need some background on their primary communication tools, Asana is a project management tool where teammates are assigned individual tasks within larger projects. It’s a great place for employees to communicate on specific assignments, where all info can be located in one location. We also use Confluence as an internal Wikipedia, where teammates can learn details about company procedures and policies, like their no meetings policy! We know you're already familiar with Slack.
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