Topics:   (2:29) - How clear is the picture of how far you’ve come in the past 4 months?   (3:27) - Recapping Track Zach #2   (10:36) - What are customers buying now and how have the service offerings changed?   (20:06) - Do you know the bootstrapping process of these other industry marketplace products?   (21:49) - How did you arrive at home security audit and family protection as the right first products to offer?   (29:20) - What’s your ultimate revenue goal as it pertains to fundraising?   (38:35) - What do your internal operations look like?   (41:06) - Zach’s experience in Launch New York   (43:32) - Spending too much time on “shiny object” opportunities   (48:55) - Traction and the fundraising process   (57:01) - Entrepreneurship is really hard   (1:06:01) - Is there anything you’ve changed your mind on in the past quarter?   (1:17:06) - Are there other mental models from your time as a SEAL that you apply in business?   (1:20:44) - Feeling high leverage work shift over time   (1:26:22) - How can people listening help Conterra? Links:    ConterraSecurity.com   LaunchNY.org   The Hard Thing About Hard Things by Ben Horowitz   The Cold Start Problem by Andrew Chen   NfX Marketplaces   Other Episode You’ll Like: Kevin Espiritu: Bootstrapping Epic Gardening to 8 Figgures by mixing Media + D2C Biz Models. Oh and Poker, Pink Pineapples, and Male Models.   To support this costs of producing this podcast:  >> Buy a copy of the Navalmanak: www.navalmanack.com/  >> Sign up for my online course and community about building your Personal Leverage: https://www.ejorgenson.com/leverage  >> Invest in early-stage companies alongside Eric and his partners at Rolling Fun: https://angel.co/v/back/rolling-fun >> Join the free weekly email list at ejorgenson.com/newsletter >> Text the podcast to a friend >> Give the podcast a positive review to help us reach new listeners  >> Name-your-price subscription monthly, annual, or one-time: https://app.omella.com/o/9Bufa  >> Follow me on Twitter: @ericjorgenson >> Get in touch about sponsoring this podcast by replying to an email or DMing me on Twitter. Important quotes from Naval on building wealth and the difference between wealth and money:   How to get rich without getting lucky. - Naval Ravikant   Making money is not a thing you do—it’s a skill you learn. - Naval Ravikant   I came up with the principles in my tweetstorm (below) for myself when I was really young, around thirteen or fourteen. I’ve been carrying them in my head for thirty years, and I’ve been living them. Over time (sadly or fortunately), the thing I got really good at was looking at businesses and figuring out the point of maximum leverage to actually create wealth and capture some of that created wealth. - Naval Ravikant   Seek wealth, not money or status. - Naval Ravikant   Wealth is having assets that earn while you sleep. - Naval Ravikant   Money is how we transfer time and wealth. - Naval Ravikant   Ignore people playing status games. They gain status by attacking people playing wealth creation games.    You’re not going to get rich renting out your time. You must own equity—a piece of a business—to gain your financial freedom.  - Naval Ravikant   The most important skill for getting rich is becoming a perpetual learner. You have to know how to learn anything you want to learn. The old model of making money is going to school for four years, getting your degree, and working as a professional for thirty years. But things change fast now. Now, you have to come up to speed on a new profession within nine months, and it’s obsolete four years later. But within those three productive years, you can get very wealthy. - Naval Ravikant     Important quotes from the podcast by Naval on Leverage:   “Give me a lever long enough and a place to stand, and I will move