Episodes
Listen, when I get to hop on a new client’s website and do a quick website audit, I LOVEE it. Why? Well, primarily because I want to help people, but also, I’ve learned to quickly identify a few make-it-or-break-it factors to great website copy and SEO. If you’ve ever wondered what a professional copywriter and SEO would look at and analyze on your website, here are 5 things that I look at when conducting a website audit for new or potential clients. Feel free to use this checklist for your...
Published 06/25/24
Write better website copy, have a more consistent brand voice, increase sales, and have better SEO, all with these 5 tips.
I LOVE doing website copy for clients- for SO many reasons. Partly cuz I’m a wordsmith by nature- but also because sometimes people just don’t know how amazing they are/ haven’t been able to communicate it via words clearly, and I get to help them with that!
With some repeat VIP day clients coming up, I have website copy (extra) on the brain and wanted to share a few...
Published 06/18/24
If you’ve been around here for more than 2.5 seconds, then you KNOW that I am a fan of doing things efficiently AND well. Like my Papa always said, “Anything worth doing is worth doing right,” BUT that doesn’t mean you have to let perfectionism creep in. What I want you to get out of this episode is this: It IS possible to create a HIGH high-quality blog in 2 hrs per less that is both SEO friendly AND generates leads for your business.
Listen in for the 3 stages, each with 3 steps- to...
Published 06/11/24
Question, do you ever just get tired of researching ALL the tech options out there and just have someone tell you what works and what sucks? Me too. Me too. That is why I’ve put together this list of 10 things that we LOVE in my business. As an SEO consultant and Copywriter, I have a LOT on my plate and not a ton of time each week to get it done. We’ve worked HARD to figure out all the pieces, all the tech, and how to make it all work together well. Listen in for 10 things we use in my...
Published 06/04/24
I'm not lazy… I SWEAR that I am not. But when it comes to doing things the EASY way or the hard way, I’m gonna generally opt for the easy way (except for the fact that we have horses and I like to make most of my baked goods from scratch, but I digress). And as much as I really do love SEO and all the benefits that it can provide your business (did I tell you about my IDEAL ideal client who found me through a google search?) sometimes it can be time-consuming and feel like a lot of work. So...
Published 05/28/24
In online marketing- or really any marketing these days- building, nurturing, and getting sales from your email list is of TOP priority. With the ever changing algorithms of social media, email is THE ONE WAY you have a direct line to your people. But HOW do you build and email list? Well, the first step is to come up with a great lead magnet, a freebie, a REASON for your ideal client to hand over their email list.
When it comes to coming up with ideas for a great email lead magnet, THIS...
Published 05/21/24
Listen, creating content is just part of the JOB when you have a business. Period.
But- if you do it wrong- if you miss any of these 3 things, you're not only leaving money on the table, you could be hurting your business.
Listen in for 3 steps you CANNOT skip when creating content.
Learn the exact method we use to blog SMARTER not harder in The Organic Marketing Framework
Write the BEST content of your LIFE- 10 Tips to Write Better Content
Download the Content Strategy Repurposing...
Published 05/14/24
One of the things I visit with clients and students THE most is- conversion. Which is a fancy way of saying: is what you are doing working? Is it getting the desired results/
With ANY content, you SHOULD have a goal in mind when creating it- even if that goal is to entertain or connect (though that is generally more of a social media situation)
Here are 5 simple but POWERFUL things to include in every blog for increased conversion. (PS- even the pros forget these sometimes, so don’t feel...
Published 05/07/24
Let's chat about long-form content and how much of it you need to generate leads for your business. It's no secret that I love creating long form content for businesses and that I think blogging is highly valuable, but is it enough? Do you need more? And if so, how do you do that without going crazy?
Let’s talk about my team repurposing your podcast or video FOR you into an SEO-friendly, well-written blog.
Learn how to repurpose your podcast or video into a blog in The Organic Marketing...
Published 04/30/24
One of the biggest things that came out of the Google Core update last month, is the need for people to focus more on what's working and what’s not working. (Which by the way… we should been doing anyway). Content that’s been created the right way, with a strong intent to serve, can live forever- YAY! Some of my top-performing blog posts are things that I wrote years and years ago.
And honestly, when you put a lot of time and effort into your content, it SHOULD be performing for you for...
Published 04/23/24
Have you ever thought, “Well, I want to honor God with my business, but I don’t really know what He wants me to do or HOW to do it?” This is a subject that is NEAR and dear to my heart. Here are 7 VERY practical ways to partner with God in your business because, after all, it is ALL His anyway.
Benham Brothers podcast episode that teaches listening prayer.
Learn the exact method we use to blog SMARTER not harder in The Organic Marketing Framework
Download the Content Strategy Repurposing...
Published 04/16/24
Are you working hard to create great content, only to have nobody read your blogs or listen to your podcasts? As much as I know that great SEO will help you, sometimes it's NOT actually an SEO problem but a TITLE problem!
And while each major platform- YouTube, Podcasts, Blogs, Instagram, TikTok, and Facebook has its own “rules”, there are a few hacks that will work for each platform- regardless of the algorithm and its changes.
So listen in, take notes, and learn how to write better...
Published 04/09/24
Everyone is all worried and up in arms about (every) update ever.
Meanwhile, I’m over here without a care in the SERPS world
Why?
Because for my own website AND clients, we’ve always prioritized serving over SERPS-ing.
OBVS SEO matters, and the things you do to GET ranked matter. I love to teach you how to blend the art of serving your people well WITH non-scary SEO.
Listen in as I break down:
Exactly WHAT IS this Google Core update,
Why does it matter
Who is it impacting
And then...
Published 04/02/24
Coaching is a fun, but sometimes hard thing. It can be really vulnerable to sit down with someone and say, “Here’s my business, this thing that I’ve built and I love, but I need your help!”
As an SEO consultant and Christian business coach- I don’t take it lightly that y’all allow me the honor to speak into your businesses! Truly!
But I’m not going to sit here and tell you either that booking a coaching call is always the right move or that it will solve all your woes.
Listen in as I...
Published 03/28/24
I have always loved learning. Go ahead, ask me how any books are sitting on my shelf just waiting for me to pick them up! And when it comes to learning about business and growth, MAN, I will NERD out. But sometimes, the online education space can be a little… overwhelming. What’s the best use of your money? Where should you spend your time? Most importantly- what and who should you allow to speak into this business that God has given you?
Listen in as I give you the no-holds-barred good,...
Published 03/26/24
Have you wondered if your website copy was holding you back? Unfortunatly, even the best service providers and the best products can be losing money with poor website layout or website copy choices. In this coaching call with DFW area photographer Amanda Ogg, we went through and revamped her website copy and SEO strategy. She later told me that the WEEK after she implemented these changes, she saw 2 conversions. Which means, that this call more than paid for itself!
I understand, that when...
Published 03/19/24
Ahhh, website traffic! Click through rate, Keywords, google analytics, third-party analytics.. It can all be V confusing and very time-consuming to understand.
THIS I get.
And while I am OBVIOUSLY a fan of doing keyword research and creating really strategic SEO-friendly content, and I actually ENJOY the content creation process, sometimes it can be REALLY beneficial to do a little backward digging and work in the rears, so to speak
Listen in to one FO FREE tool that I like to use for...
Published 03/12/24
Are you drawing a blank when it comes to keyword research? Or maybe you have too many ideas for keywords, and you just don’t know where to start? BEEN THERE! This is exactly why I created this process for myself and my students so that you can spend your time wisely and do keyword research the right way.
Listen in for the 5 types of keywords that you must research to have a solid, well-rounded, SEO strategy for your business.
Ready to have a guide in your SEO strategy? Book a 1:1 call! and...
Published 03/05/24
Have you started to do keyword research and stopped because you know you don’t have the right things in place? Or maybe you dig in and then think “This is going to take FOREVER” (and it can) but only if you’re doing it the wrong way or don’t have the prep work done first. Listen in as I teach you how to build or your OWN keyword and SEO strategy in 2 hrs or less- and the foundational things that you must have in place for successful keyword research.
Book your spot now if you're ready to...
Published 02/27/24
Have you ever wondered how to integrate your keywords into your blog strategy? Or how SEO can truly help grow your online business? Listen in on a snippet of an SEO and Keyword coaching call I got to do with Jenny and Kim from The Homeschool Well. You'll hear tips for email content strategy, blogging tips, keyword placement, and how to integrate keywords into your overall website successfully.
Grab a coaching call of your own!
Learn the exact method we use to blog SMARTER not harder in The...
Published 02/20/24
Content marketing is PART OF THE JOB of any business owner or entrepreneur, and AI has changed the landscape of content marketing to make it EVEN more about QUALITY content over quantity… Which if you are stressing about your content marketing or content creation in general, then you KNOW content creation can turn into a hated part of your job REALLY quickly. So here are 5 tried and true tips to make content marketing MUCH less stressful AND more effective for your SEO strategy. (P.S.- I...
Published 02/13/24
Listen, I get it. I am the QUEEN of just jumping into a thing and figuring out how long it will take and how hard it will be as I go. And while there IS a huge benefit in JUST GETTING STARTED, there is also a lot of fixing that needs to happen afterward! So many of my coaching clients and even my friends in business make this mistake- and I have made it too! But once you see it and make the correction, you will NEVER want to go back.Listen in as I teach you about this one mistake and how to...
Published 02/06/24
If I could go back and tell little baby blogger Faith some things, there would be a LOT… But truly, if I could boil it down to 7 easy SEO tips, this would be the list.
Now, obviously, there are a LOT of factors that determine how successful your blog is and how much it will generate leads for your business, but these 7 SIMPLE SEO hacks will dang sure get you started.
Also, if you have not listened to episodes 154 and 155, make sure to go check those out as well.
Get More Leads from Your...
Published 01/30/24
Did you know that if you're blogging with the wrong approach and on the wrong platforms, you're setting yourself up for failure? Yep, and I dang sure don't want that for you or your business.
Listen in for part 2 of the 10 must-have foundational elements for a successful blog.
Learn the exact method we use to blog SMARTER not harder in The Organic Marketing Framework
Download the Content Strategy Repurposing Cheat Sheet Here
Ready to get your website copy AND your SEO strategy DONE in a...
Published 01/23/24
I get it, you know that you need to blog for your business, you know that there's a right way to do it and a wrong way to do it, but you're up to your eyeballs in free advice and Pinterest pins that all say the same thing.
As a professional SEO expert, content writer, and copywriter, we've learned a few tricks along the way... and the fact is... there IS no skipping the foundation.
Here are 10 MUST HAVE foundational elements for a successful blog. Don't skip these if you want to have a...
Published 01/16/24