Freebies
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Description
There is a lot of psychology that goes into how, when, and why we part with our money, and to be sure marketers know this very well. In this episode of Two Guys on Your Head, Dr. Art Markman and Dr. Bob Duke talk about the psychology of the freebie and how to take control of what we spend.
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When we’re anxious, we have a heightened awareness of negative things in our environment. In contrast, we tend to notice more desirable things when excited. Coupled with the media landscape today, it’s easy to see how emotions can spiral every time you look at your phone. In this episode of Two...
Published 11/08/24
Published 11/08/24
We evolved to learn how to trust people, but we didn’t evolve in an environment with the Internet and AI, which means that it can be difficult for us to discern fact from fiction quickly. In this episode of Two Guys on Your Head, Art Markman, Bob Duke, and Rebecca McInroy talk about what this […]
Published 11/02/24