BONUS: What "Cancel Culture" Really Means for Reputation Management, with Molly McPherson
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Reputation management and social media consultant Molly McPherson showed us in Ep. 25 of Lead Balloon how she herself was "Indestructible" following an on-assignment near-death experience.
But these days, her consulting practice, her book, her podcast and her online courses all center on helping brands achieve an indestructible reputation.
And, at this moment in time, there's no bigger buzz word in that field than "Cancel Culture."
So, in this B-side clip from our Lead Balloon interview, Molly shares some thoughts about "Cancel Culture:" its roots, its real impact, and the key takeaways for organizations in a highly-charged mediascape.
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