196. Jennifer Conley, Head of Media Solutions North LatAm at PedidosYa: Retail Media in LATAM's Quick Commerce
Listen now
Description
Jennifer Conley is the Head of Media Solutions North LatAm at PedidosYa, a Latin American online food delivery service that allows customers to order food from restaurants, pharmacies, supermarkets, and stores. With a background in FMCG, she joins Christine and Daniel to speak about her journey, LATAM and her perspective on Retail Media.  Topics covered: Jennifer’s career path: moving from FMCG to Retail What’s exciting about PedidosYa: a LATAM Q-Commerce plya FMCG Trends in Latin America The impact of Digital in Retail and FMCG in the continent How eCommerce has developed in different markets The surge of Retail Media Success stories in Retail Media campaigns More: Follow us on Instagram: https://www.instagram.com/fmcgguys/   Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/  Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian
More Episodes
In this episode, we speak with one of the UK’s top grocers, Sainsbury’s and Nectar360,  the Loyalty, Insights and Retail Media business owned by Sainsbury’s. After some rollercoaster years, we are changing phase and really going into a truly omnichannel world where it’s more exciting, but also...
Published 11/20/24
Published 11/20/24
Find out more about the Women in Retail Media Collective: Website: https://wrmcollective.com/ LinkedIn: https://www.linkedin.com/company/women-in-retail-media-collective/ The industry is changing, with the emergence of digital making a huge impact across the board. So what better way to go...
Published 11/16/24