199. Isabel Soriano, President of International at Wolverine Worldwide: Simplify to Amplify: How to Find Consumers where They Are
Listen now
Description
Isabel Soriano is the President International at Wolverine Worldwide, a Footwear leader with a portfolio of famous brands like Saucony, Merrell and Sweaty Betty. With more than 20 years in the category, Isabel comes to the show to speak about the lessons learnt during her career path, which has seen her move internationally, change functions, companies and, ultimately, become a C-Level executive who has been successful managing organizations in both good and bad times. Tune in to learn about: Isabel’s multi-functional career and international moves both in Europe and LATAM. The purpose of the main brands in Wolverine Worldwide’s portfolio Approaching the Footwear Marketplace across sales channels Managing organizations and change management in a volatile world with a clear vision and communication Creating an organization with the consumer in mind More: Follow us on Instagram: https://www.instagram.com/fmcgguys/   Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/  Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian
More Episodes
Dean Harris heads up Co-op's Retail Media Network. This UK Convenience Retailer boasts a staggering 2,500 stores. We sat with him for the second year in a row at P2PI and SMG's Retail Media Summit UK to speak about the progress they've made in the last year and what's in store for the next one....
Published 11/23/24
Published 11/23/24
In this episode, we speak with one of the UK’s top grocers, Sainsbury’s and Nectar360,  the Loyalty, Insights and Retail Media business owned by Sainsbury’s. After some rollercoaster years, we are changing phase and really going into a truly omnichannel world where it’s more exciting, but also...
Published 11/20/24