Do you remember what it was like when you led a small team of individual contributors? It was easy to interact with everyone on the team every single day. But what happens as the company grows? You find yourself leading other leaders, and values and goals must be intentionally communicated.  In today's episode, Greg Jacobson joins us to talk about scaling a startup and how he focused on building a culture through that process. What You’ll Learn from this Episode: Transitioning as the Company Grows When to Create a CultureBuilding a Culture Through CommunicationLearning to Work Through FailureGet full show notes and more information here: https://processplusresults.com/podcast/081