Every business is a lifestyle business. It’s just whether it’s a good lifestyle or a s****y lifestyle.  In this episode, James Schramko, dubbed the 'Zen monk of entrepreneurship,' discusses his philosophy of simplicity in business and life.  James has built and sold several online agencies. Has coached many superstars of the online world since 2009. He is a membership and revenue share deal specialist, author of Work Less, Make More and loves surfing. James shares his approach to designing a lifestyle-focused business, emphasizing the importance of recurring cash flow and setting up the right business model.  He elaborates on his transition from seeking success to finding fulfillment, influenced by his experiences with successful but unhappy individuals and his passion for surfing.  James concludes vulnerably by opening up around the power of a supportive network and the joy of helping others succeed. Check out today’s guest, James Schramko  Website: https://www.jamesschramko.com/Book: https://www.jamesschramko.com/book LinkedIn: https://www.linkedin.com/in/jamesschramko/?originalSubdomain=au Instagram: https://www.instagram.com/jamesschramko/  Check out Lean Marketing Website: https://leanmarketing.com/Programs: https://leanmarketing.com/acceleratorBooks: https://leanmarketing.com/booksPodcast: https://leanmarketing.com/podcastLinkedIn: https://www.linkedin.com/company/successwise/YouTube: https://www.youtube.com/@LeanMarketingOfficialFree Resources: https://leanmarketing.com/learn