Will Chau is the Vice President of Creative and Design at Whole Foods Market, where he leads a 50-person team responsible for all creative work, including advertising, design, and packaging for both Whole Foods and Amazon Fresh. Prior to this role, he was a Creative Director at GSD&M, crafting award-winning campaigns for clients like BMW and Southwest Airlines. He also founded The Austin Creative Department in 2011 to provide an alternative to traditional education and has been recognized twice as "Educator of the Year" by the Austin Advertising Federation. Passionate about fostering creativity, Will teaches organizations how to solve problems by thinking outside the box.