This week Carahna Magwood and Robyn Kanner, the Deputy Design Director and Senior Creative Advisor behind the Biden for President Campaign, dig into the use of typographic semiotics to mirror strategy, and discus the type system built to highlight Joe Biden's speech pattern like chords of a song. We continue the musical analogies while discussing how their role as an in-house creative team has shifted during the pandemic, and how the message evolves when a campaign grows. Lastly, we talk about feeding off the bad to fuel the good and having a strong community of unique backgrounds to help give perspective, voice, and knowing who you are. Oh… and of course we ask that you get out and VOTE!