Description
In today’s episode we dive into this letter from a listener:
I’m so happy you two are back! I listened to your podcast a few years ago when I was dreaming about creating a business, and now I’m actually starting one, so it’s perfect timing for me. I have a chronic illness that only allows me to work about 2 hours a day most days (although it fluctuates often from 0-4 hours). I just finished creating my website a few weeks ago, so I’m starting from scratch, and I’m trying to figure out how to manage the marketing side of things because I find social media extremely draining.
Realistically, I think I can dedicate one day a week to marketing without it taking away too much creative time, so I’m wondering, where should I focus my energy? Are there any social platforms or tools where it’s possible to just show up once a week and actually connect with people? I am a pretty extreme introvert, so anytime I try to do more than that, or a little each day instead, I just can’t function. I need fully uninterrupted days to get into the creative flow. I have put some time into SEO that will hopefully start working in a few months. I’ve also started a blog and I’m posting each one to Pinterest, but I’m just wondering if you have any other ideas? I’m not looking for overnight results - I’m definitely in the slow lane, as Jen would say. I’d love to hear your thoughts.
- Claire
In today’s episode we share our encouragement for how we would prioritise our marketing energy with limited time, why marketing is not a sure science but instead just one big experiment, and what marketing tasks we would prioritise at different stages of business too.
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In today’s episode Jen dives into eighteen questions covering topics such as making space for the needs of your health in your business, moving from 1:1 to 1:many work, marketing and messaging, preparing your business for starting a family, aligning your offers with your capacity and more.
If...
Published 10/20/24
In today’s episode we dive into this letter from a listener:
“I am a small business owner with chronic illnesses who loves your podcast tremendously. I've learned so much from you, and I come to you today with a question: what happens when you've deeply invested in a business that once did quite...
Published 10/10/24