Consumer Behaviour during Cost of Living Crisis & Recession:

Loyalty Discussions with White Label Loyalty

Consumer Behaviour during Cost of Living Crisis & Recession: the Latest Research Part 2

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Description

This is the second part of my conversation with Dr. Aulona Ulqinaku, an expert in consumer behavior and Associate Professor of Marketing at Leeds University Business School. We dive into her research to uncover how brands should approach their marketing during times of financial crisis and recession...

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