In this episode of the Manufacturing Culture Podcast, host Jim Mayer interviews Lonnie Wilson, a lean manufacturing expert and founder of Quality Consultants. Lonnie shares his journey from working at Chevron to starting his consulting firm specializing in cultural change. He emphasizes the importance of respect for people and creating a learning culture in the manufacturing industry. Lonnie also discusses the learning model maturity cycle and the danger zone of pseudo-competence. Overall, the conversation highlights the need for continuous improvement and the role of leadership in driving cultural transformation. Lonnie explains the learning model and the importance of understanding the theory before applying it. He discusses the danger zone where managers often get stuck and the need for them to go through the journey of learning. Lonnie emphasizes the importance of applying the theory and creating standards to gain understanding. He also highlights the role of management in creating a learning culture and the power of unconscious competence. Lonnie concludes by discussing the awareness spectrum and the simplicity on the other side of complexity.