In the Manufacturing Culture Podcast episode, host Jim Mayer interviews Onder Ondemir, the co-founder and president of Ubiros, a company specializing in soft robotic gripper technology. Ondemir shares his journey from a PhD in industrial engineering to leading a startup in the robotics industry. He explains how Ubiros' soft gripper technology allows for the delicate handling of objects with the precision and care of human touch. The technology has applications in various industries, including food packaging, e-commerce warehousing, medical device handling, and humanoid robotics. Ondemir also discusses the contrast in leadership style between a large multinational organization and a startup. Onder Ondemir shares his insights on leadership, culture, and entrepreneurship in this conversation. He emphasizes the power of aligning values within an organization and the importance of being vulnerable as a leader. Onder also discusses the role of hobbies in clearing the mind and improving productivity. He encourages aspiring entrepreneurs to take action on their ideas and embrace the unknown. Overall, Onder's experiences in acting, judo, and other hobbies have shaped his leadership journey and provided valuable lessons. Takeaways Uberos is revolutionizing the way we think about robotic packaging with its soft gripper technology.The soft gripper allows for the delicate handling of objects with the precision and care of a human touch.The technology has applications in various industries, including food packaging, e-commerce warehousing, medical device handling, and humanoid robotics.Leadership styles differ between large multinational organizations and startups, with startups requiring a more focused and agile approach. Aligning values within an organization is crucial for creating a solid culture.Being vulnerable as a leader can foster open communication and trust.Having hobbies outside of work can clear the mind and improve productivity.Taking action on ideas is more important than just thinking about them.Embracing the unknown and taking risks is a key aspect of entrepreneurship. Chapters 00:00 Introduction and Background02:13 Soft Robotics and the Soft Gripper Technology08:49 Applications of Soft Gripper Technology14:11 Soft Robotics and Cultural Change26:29 The Power of Culture28:42 The Power of Values30:11 Leadership and Vulnerability32:46 Building a Team of Experts34:01 Challenges in Hiring36:35 Effective Communication and Feedback37:29 The Influence of Acting and Judo42:40 The Support of a Spouse46:14 Advice for Entrepreneurs49:49 The Importance of Hobbies52:00 Closing Remarks Connect with Onder Check out Ubiros Thank you to our Collaborative Partners Unlock the potential of your leaders with Duxinaroe's innovative BTFA program, where neuroscience meets leadership development. The Believe, Think, Feel, Act framework enhances leadership skills and improves organizational performance through cutting-edge neuroscience principles. Transform your leadership approach and achieve remarkable business outcomes with Duxinaroe. Interested in elevating your leadership team? Visit themfgconnector.com and discover how Duxinaroe can lead your organization to new heights.Is your company culture aligned with your business goals? At The Manufacturing Connector, we offer the Assessment, a comprehensive two-day employee engagement and cultural assessment designed to transform your organization from the inside out. Our process includes leadership team meetings, employee interviews, facility tours, and engagement surveys to provide actionable insights and strategic recommendations. Ready to enhance your organizational dynamics? Visit themfgconnector.com to learn about our Assessment and start your journey toward a more engaged and productive workplace.