EP 685 - Adapting Your Business Plan In Times of War - Lennart Clerkx - The Daily Coffee Pro Middle East Podcast
Description
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Welcome to the 5th episode of this five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar.
Our guest on the podcast for this series is Joseph Sayegh from Levant Cafe in Beruit, Lebanon. The cafe has remained open despite major challenges presented by the war in Gaza and Beruit.
In this series, Joseph and Lee discuss how Joseph is navigating this crisis as a business owner and how the business, employees, and customers of Levant are coming together to connect during this war.
The episodes in this series are:
1. Keeping A Cafe Open In War Time - https://youtu.be/7V2FaVx5niY
2. Cafe Business Decisions In Wartime - https://youtu.be/n09jBncwlPs
3. Taking Action To Survive As a Cafe in Wartime - https://youtu.be/5r5Q9npwVIw
4. Supporting Your Cafe Customers In Times of Crisis - https://youtu.be/czXwTAfCgqA
5. Adapting Your Business Plan In Times of War - https://youtu.be/1KugHjGqpTQ
In the final episode of a five-part series with Joseph Sayegh from Levant Café in Beirut, Lebanon, host Lee Safar discusses the transformation and adaptation of Levant amidst wartime challenges.
Originally a pastry shop and tour operator, Levant has transitioned into a cultural space and coffee shop due to the ongoing conflict.
The episode explores Joseph's journey of resilience, the shift in business strategy, and the importance of adaptability in uncertain times.
Despite the financial crisis and war, Joseph emphasizes the need for short-term planning and maintaining flexibility, along with the critical investment in coffee services which now constitute a major part of Levant's revenue.
The episode concludes with a discussion on the importance of dreaming and planning for a post-crisis future, as well as the value of taking calculated risks in business.
00:00 Introduction to Levant's Evolution
00:32 Sponsor Message: Become a Coffee Consultant
01:11 Final Episode Introduction
01:25 Resilience and Adaptation in Beirut
03:34 Reimagining Levant's Business Strategy
07:17 Adapting to Local Clientele
08:46 Levant's Cultural Transformation
10:21 Planning and Risk Management in Crisis
15:38 Dreaming Beyond the Crisis
17:03 Risk Appetite and Business Decisions
20:25 Closing Thoughts and Gratitude
Connect with Joseph and Levant Cafe here:
https://www.instagram.com/levant.beirut/
https://www.linkedin.com/in/joseph-sayegh/
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The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar
https://www.mapitforward.coffee
https://www.instagram.com/mapitforward.coffee
https://www.instagram.com/leesafar
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This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops