Constant Contact: Email and marketing services for smaller businesses
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Description
Stephanie Ting, the Chief Strategy Officer of Constant Contact, details the company's evolution and current offerings. Founded in 1995, Constant Contact aims to empower small businesses with tools to compete effectively against larger rivals. The company, now owned by Clear Lake Capital, offers a SaaS platform that includes email marketing, SMS marketing, social media management, contact management, SEO, and online ads. The company serves a broad range of industries, including nonprofits, service providers, and local retailers, and focuses on providing an integrated marketing experience through various channels​. For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tv Copyright (C) 2024 Marketecture Media, Inc.
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