Designs are more than subjective interpretations of what looks good and what doesn’t. There are many different principles that contribute to making a design truly good. On today’s episode of Marketing Matters, Morgan and Sarah will be discussing design principles. We’ll focus on the Gestalt...

The rise of TikTok and YouTube has seen an explosion of growth for the influencer industry. However, using an influencer in your marketing strategy is more complicated than many people think. On today’s episode of Marketing Matters, Morgan and Sarah will be discussing influencer marketing....

Podcasting is a complicated, expensive, and time-consuming process. But in a world with so many podcasts, how do you make yours stand out amongst all the noise? On today’s episode of Marketing Matters, Morgan and Sarah are joined by Greg Dunn, Marketing Coordinator at EnerACT Energy Services,...