Description
When your industry - the biggest in the world - is facing an existential crisis, who can you bank on to help steady the ship, and ensure that a once growing sector returns to its former place in the South African sun? Reg chats to Sisa Ntshona, the CEO of South African Tourism.
Their story started way back in 1983 when two young guys, short on cash but big on dreams, decided to start an advertising business. Reg Lascaris and John Hunt take a nostalgic trip back in time, as they discuss some of the campaigns that put their company on the global map.
Published 09/02/21
Their story started way back in 1983 when two young guys, short on cash but big on dreams, decided to start an advertising business. Reg Lascaris and John Hunt take a nostalgic trip back in time, as they discuss some of the campaigns that put their company on the global map.
Published 09/02/21