Not only was Michael Jackson a trailblazer in his music and performance style, but he was also revolutionary as a business entity. Expanding beyond entertainment and reinventing himself as a corporate vehicle. In this episode, we discuss what happens when the artist suddenly becomes the brand, and what were the ramifications when that goes wrong.  the detail. provides expert level Michael Jackson content on YouTube and this podcast allows us to have deeper discussions into the issues raised in those videos. Whether it's his creative talent, musical career, celebrity, relationships or psychology, we are dedicated to understanding everything there is to know about the King of Pop.