Danny Nathan, the founder of Apollo 21, discusses the intersection of innovation consultancy and product science studio. He shares his origin story and the driving factor behind starting Apollo 21. Danny emphasizes the importance of creating a culture of innovation within companies and the challenges they face in balancing efficiency and innovation. He also talks about the role of technology, such as AI and Web3, in driving innovation and the need for companies to understand the specific purpose and value exchange of these technologies. In this conversation, Danny Nathan discusses trends in corporate innovation and the meaning of innovation. He highlights the importance of companies embracing the realities of innovation and explores the trend of corporate venture capital. Danny also emphasizes the value of internal innovation and streamlining processes for employees. He shares advice for budding entrepreneurs, including the need to talk to potential customers before building an MVP. Danny discusses the remote work environment and its impact on collaboration and innovation. He concludes by discussing Apollo 21's pre-accelerator program and where to find more information.