Choreograph CEO Evan Hanlon on Building Scale and the Importance of Experimenting
Description
This week on Modern Marketers, Choreograph global CEO Evan Hanlon joins Joshua Spanier and Bethany Poole, global senior marketing director at Google, to discuss the human side of leveraging data in your marketing and why it’s more important than ever to make your creative count. Tune in to hear why AI should not be treated as an “easy button,” how agencies can best communicate with C-suite clients, and more.
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Published 10/23/24
This week on Modern Marketers, Walmart SVP and CMO William White joins Google’s Joshua Spanier and Bethany Poole to talk about how he empowers his team to stay nimble, using customer insights as a competitive advantage and how the brand breaks through during the busiest time of the year: the...
Published 10/02/24