The Power of Cultivation & Spotlight on Donor Cultivation Dimension 1: Knowledge
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Description
In this 4-part strategy mini-series, I break down what it truly means to build relationships with your donors. Over the past 20 years, I’ve learned that the essence of successful fundraising lies in understanding and implementing the four dimensions of donor cultivation: knowledge, understanding, affinity, and trust. I’ll walk through the reason this is such an important topic to focus on, and I’ll break down the what and the how of each dimension of donor cultivation. What You'll LearnThe fo...
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