nScreenNoise - FAST reality check: growth, profitability, top channels
Description
The FAST market has been experiencing hyper-growth for four years, so it's time for a FAST reality check. I look at growth and profitability to find out, as well as which channels are the most popular.
In what could be the last comparison of Vizio and Roku’s platform businesses, Roku extends its active user lead while Vizio narrows the engagement and ARPU gap.
Published 11/21/24
Amazon’s decision to ditch the Freevee brand and fold the content into Prime Video makes sense for the etailer. But it has more brand purging to do to fix its strategy and clear up confusion.
Published 11/14/24