New shiny things, innovation and a large dose of thinking outside of the norm are what will  captivate and inspire just about any keen angler! On todays episode of On the Cast, Dyl and Mitch sit down with Western Australia's own Callum Dowell. Callum is a well known legend within the Bream circuit and has caught just a few Breams over his time. Situated on WA's pristine South cost, he has had access to some insane estuaries full of giants and it's on these estuaries where he has been developing the next lure to take the Aussie estuary scene to that next level. The Mussell vibe or ''Muss'' is a sinking resin bait cast in the shape of your every day mussel, one of the top food sources for many estuary species, especially Black and Yellowfin Bream. Callum runs down what brought this lure about, its journey, issues during the design, where its at now and future plans! he also has a massive dive into his tournament fishing and some differences between WA and the east coast's Bream fisheries.  If you would like to purchase some Muss for yourself or get in contact with Callum he can be found at; Instagram: @outback_breamer_baits On the Cast can be reached at Instagram: @onthecastmedia Facebook: onthecastmedia Email: [email protected]