Applying the principles of hospitality to ANY business, wowing your customers, and making your brand stand out from the crowd with Will Guidara. Save your seat at my FREE live masterclass: 5 No Fuss Steps To Creating a Profitable Digital Course From Scratch!  Today, I'm back in the studio with the fabulous Jasmine Star, and, my friend, this conversation is a must-listen. We sat down with a true hospitality extraordinaire, Will Guidara! Will turned his restaurant Eleven Madison Park into the #1 in the world, wrote the game-changing book "Unreasonable Hospitality" (trust me, you have to read it!), and was a guest star on Season 3 of one of my favorite shows, "The Bear."  In this episode, Will pulls back the curtain on the power of "unreasonable hospitality," tells you how to create experiences so incredible that your customers keep coming back, and shares tips for being the best leader possible for your amazing team.  Today, you’ll learn about:  (6:12) The difference between customer service and hospitality (and how this relates to your business!)  (12:08) Will’s top 3 tips for moving towards greatness as a leader  (19:52) How to deliver positive and constructive criticism/feedback to your team (24:26) Will’s perspective on “going against the grain” and the true meaning of “unreasonable hospitality”  (35:49) The importance of supporting, understanding, and fully seeing your team  (45:52) Will’s 95/5 rule for managing your finances  (50:03) Advice for applying these hospitality principals to your small or online business  Listen in and think about how you can apply "unreasonable hospitality" in your own business!  Resources Mentioned In Episode Save your seat at my FREE live masterclass: 5 No Fuss Steps To Creating a Profitable Digital Course From Scratch!   Subscribe to the Pre-Meal Newsletter Unreasonable Hospitality by Will Guidara  The Bear on FX TED Talk: The Secret Ingredients of Great Hospitality Follow Will linkedin.com/in/willguidara instagram.com/wguidara unreasonablehospitality.com Follow Jasmine The Jasmine Star Show podcast instagram.com/jasminestar jasminestar.com Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!