#81—Lindsey McInerney: The Metaverse, NFTs and Tech as Part of Your Brand Strategy
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Description
In this episode, Lindsey McInerney—tech futurist and former Global Head of Technology & Innovation at Anheuser-Busch InBev—shares her insights on the metaverse, NFTs among other tech, and how all companies, regardless of industry, can leverage these new technologies effectively.
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David Edelman is a Harvard Business School Fellow and Executive Advisor at BCG. David spent over 30 years as a chief marketing officer at Aetna/CVS, as well as building consultancy businesses in digital and marketing transformation while with McKinsey, Digitas, and BCG. He now teaches marketing...
Published 11/01/24
Published 11/01/24