#87—Sally Susman: Insights from Pfizer's Chief Corporate Affairs Officer in Crafting Public Discourse
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Description
In this episode, Sally Susman, the Executive Vice President and Chief Corporate Affairs Officer at Pfizer, shares her expertise on navigating public discourse as a company, crafting a united message that reflects company values, and the importance of communication as an essential capability for any leader or company to master. She also discusses her experiences navigating high-stakes moments and the growing expectation for corporations to channel their impact in the world.
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David Edelman is a Harvard Business School Fellow and Executive Advisor at BCG. David spent over 30 years as a chief marketing officer at Aetna/CVS, as well as building consultancy businesses in digital and marketing transformation while with McKinsey, Digitas, and BCG. He now teaches marketing...
Published 11/01/24
Published 11/01/24